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BRIEF: A Fosters Promotion exclusive to Tesco’s Customers… 500 attendees to win VIP tickets to Keith Lemon’s Laughter Party, a night of Comedy and laughter to be held in a Central London Location.

VENUE: Ambika P3, Marylebone

EVENT: Cow created this VIP Fosters Party for 500 competition winners and Fosters VIPs. The guests entered through an unmarked gate into a night of top comedians, surprise celebrity appearances, DJ’s, bang-tidy girls and of course, the host Keith Lemon. The venue was stylishly branded with Fosters signage, ‘Pin the Tash on Keith’ and a Fosters inspired ‘Twistor’ game entertained guests between the comedians sets as well as Fosters on tap!