MY-WARDROBE SALON SHOW
BRIEF: My-Wardrobe Salon Show for Vogue's Fashion's Night In
VENUE: Penthouse Suite of the Mayfair Hotel
EVENT: For Vogue.com's Fashion's Night In My-Wardrobe hosted a VIP shopping experience from the May Fair Hotel's Penthouse suite for their top customers and VIP friends. Beginning at 6pm each hour saw an 'Inside My Wardrobe' TV feature, giving customers a peek into the wardrobes of Grace Woodward, Jo Wiley, Daisy de Villeneuve, Polly Vernon and My-Wardrobe CEO Sarah Curran. Meanwhile guests enjoyed canapes and champagne, Martini Gold DG Cocktails, manicures from O.P.I and cupcakes from Primrose Bakery. At 9pm the m-wardrobe.com Salon Show, filmed in the Schiaparelli Suite in the May Fair Hotel, was streamed live showing viewers 8 Christmas party looks. Throughout the event there were Q&A's with industry insiders and the My-Wardrobe team were also camped out in the penthouse suite responding to emails, facebook and tweets. Live blogging exclusively for My-Wardrobe was blogger Kristen Knox of The Clothes Whisperer who also went behind the scenes of the Salon Show.